How 2017 Spelled The End Of The Hippie Food Era


Luckybusiness / Getty Pictures

If it wasn't obvious that natural meals had gone company, the sirens clearly sounded this yr when the retail behemoth Amazon acquired Complete Meals, which itself had already develop into an icon of corporatized pure meals.

The acquisitions of firms within the natural meals enterprise “took off within the '90s however now contain larger and greater firms,” stated Philip Howard, a professor at Michigan State College, who has tracked the consolidation of the industry over the many years.

In 2017, it's uncommon to discover a well-known pure meals model that isn't owned by an enormous company. J.M. Smucker acquired Santa Cruz Natural in 1989. Normal Mills purchased Cascadian Farm in 1999. In 2011, Coca-Cola bought Honest Tea. And if PepsiCo buying a kombucha maker in 2016 wasn't sufficient, this previous April, the French multinational meals firm Danone accomplished its acquisition of the vey firm that popularized soy milk with People, WhiteWave Meals, aka the maker of Silk milks.

“It’s surely a distinct world,” stated Tim Sperry, a consultant to natural merchandise firms who has labored within the business for the reason that 1970s, together with a number of years at Complete Meals.

If the worldwide takeover of soy milk didn't sign the tip for the hippies, Complete Meals promoting itself to Amazon virtually actually does. And it's simply certainly one of a number of adjustments shaking up the natural meals enterprise as we all know it.

Who owns whom

Who owns whom

Philip Howard / By way of philhoward.net

Natural meals proponents “had a mission: that People would eat higher meals, would know the place it got here from, the way it was grown, they’d have some assurances of high quality meals,” Sperry stated. “We succeeded, large time. Greater than any of us might have ever imagined.” Now, as the parents who kicked off the motion many years in the past strategy retirement age, “It’s time for us to show issues over to a distinct [age] group,” he stated.

For higher or worse, Amazon's buy of Complete Meals means it’s now a serious participant within the natural meals motion.

In reality, Complete Meals was by no means the brainchild of a stereotypical hippie, crunchy as its tofu ginger rice muffins and kale bouquets could also be. The grocery store was cofounded in 1980 by John Mackey, an anti-union libertarian who in 2012 voted for Mitt Romney. Whereas Mackey could have a robust counterculture streak, do yoga, and eat vegan, his guide Aware Capitalism additionally celebrates the “heroic story of free-enterprise capitalism” whereas asking enterprise leaders to discover a greater function.

Over the many years, the consciously capitalistic grocer, which went public in 1992, expanded by buying native pure meals shops — the form of exercise that opens alternatives for some employees and displaces others. Later mocked as “Complete Paycheck” for its excessive costs, it will definitely grew to become related extra carefully with yuppies than with hippies. Maybe it was fated to affix forces with a shrewd enterprise like Amazon.

Complete Meals — regardless of its place on unions and a few complaints that its wages are too low — has made Fortune's listing of greatest employers for twenty years straight. Employees are eligible for advantages in the event that they work no less than 20 hours per week. Fortune wrote this yr, “'Respect' is likely one of the 'key components' at this ­famously inexperienced grocery chain, which makes workers 'really feel welcome,' 'appreciates' their contributions, and pays staffers in shops 'pretty' with achieve sharing and bonuses after they are available below finances on labor prices.”

Any of this might change below Amazon, whose “bruising office” was detailed in a New York Times article. In response to former and present workers who spoke to the Instances, Amazon's company workers battling well being issues are placed on efficiency enchancment plans, it isn't uncommon to see colleagues cry at their desks, and hostile language is a characteristic of the office. (Amazon criticized the Instances' portrayal.) Other reporting has additionally described difficult working conditions on the firm's warehouses. The automation-friendly retailer hasn't commented on future employment plans, however it said no layoffs would outcome from its merger with Complete Meals.

Except for doable adjustments to Complete Meals' company ethos, Amazon has clear ambitions for meals retail, and one space of focus might be reducing Complete Meals' well-known costs.

In a press release, Complete Meals stated, “Amazon and Complete Meals Market are working collectively to pursue the imaginative and prescient of constructing Complete Meals Market’s high-quality, pure and natural meals inexpensive for everybody. Amazon and Complete Meals Market expertise groups are working to combine Amazon Prime into the Complete Meals Market point-of-sale system, and when this work is full, Prime members will obtain particular financial savings and in-store advantages.”

Complete Meals, which has been struggling to compete towards the quick spread of organic foods into each different grocery retailer in America, has picked a associate identified for beating its competitors on costs. Howard stated that, for the reason that acquisition, Complete Meals already has been dropping prices on loss leaders like hen and avocados, following Amazon's sample of pricing out rivals solely to boost costs once more as soon as they're out.

“I don’t know what Amazon goes to do,” stated Dave Chapman, an natural tomato farmer in Vermont who sells to Complete Meals. “They wipe out quite a lot of good, smaller companies as a result of they’re cheaper, and we’re preventing that [trend] in meals. … It’s nice that your meals is inexpensive, however there’s at all times a tradeoff.”

Not one of the domestically grown, community-supported values that underpinned the natural meals motion appear all that related within the matrix Amazon has engineered. A model's “success or failure at Complete Meals is not going to essentially translate to the way you do on the web,” Sperry predicted.

And if Complete Meals soared on individuals's ardour for high-quality meals, it appears Amazon doesn't at all times supply the identical in its grocery supply, based mostly on reviews of AmazonFresh, which famous damaged eggs, snapped cucumbers, and slimy potatoes. (Amazon didn’t reply to an inquiry about how it might finally deal with grocery supply for Complete Meals, which remains to be performed by Instacart for now.) Complete Meals stated it has no plans to alter its values below its new proprietor.

And whereas the acquisition of such a quintessential chain could also be symbolic of the evolving business, the natural meals world faces larger, extra troubling shifts but.

Fraudulently labeled natural meals has began cropping up in shops. The USDA inspector normal in September said it found weaknesses within the oversight of imported natural produce, and that some could also be handled with pesticides on the port of entry however nonetheless labeled natural.

And a few argue that natural requirements are getting watered down as mainstream firms with revenue motives — like these which have been making investments in and buying natural meals makers — develop into extra concerned and achieve a stronger voice within the business.

As an example, a short victory for animal welfare advocates, who in the beginning of the yr pushed by new guidelines requiring natural chickens to have extra entry to out of doors area, was halted this month when President Trump's new agriculture secretary proposed to withdraw the rule, resulting from considerations that it might “hamper market-driven innovation and evolution and impose pointless regulatory burdens.”

Pioneers see different setbacks too. Some are involved that this year's decision to permit organic labeling for hydroponically farmed products — that means crops grown in a nutrient answer moderately than old school soil — betrays the very essence of what natural farmers are supposed to do: to work with and defend the soil that grows our meals.

Chapman, who lobbied towards permitting hydroponics into the natural system, recently said, “It's the company takeover of the nationwide natural program that we’re attempting to carry consideration to, and to cease.”

Proper now, it seems to be like it could already be too late — however the battle isn't over fairly but.

Whole Foods Has A Big Problem: Everyone Else Copied Whole Foods

AmazonFresh Is Causing Customers Some Big Headaches

That Organic Chicken On Your Plate: Did It Really Get To Walk Around Outside?



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We Travelled 26.000Km In 4 Months From Romania To Mongolia With Our 6-Year-Old Sitting In A Sidecar


After our earlier journeys round Europe and to the Caucasus, we determined to attempt one thing else, so we traveled to Mongolia, on a four-month, 26.000kms journey in our sidecar bike, via 12 international locations.

Our first evening of tenting, on a seashore by the Black Sea, in Bulgaria

The Bazaar of Tabriz, in Iran

The Bazaar of Tabriz, in Iran

Panda invasion on the streets of Iran

Vladimir and us

Final evening of tenting in Iran, by the Caspian sea

Moynaq, Uzbekistan, on the banks of the previous Aral Sea

Bukhara, Uzbekistan

Lunch brake by the aspect of the highway, in Uzbekistan

The Registan, Samarkand, Uzbekistan

The Wakhan Hall in Tajikistan

The Wakhan Hall in Tajikistan, four.000 meters altitude

The Wakhan Hall, close to Ishkashim, in Tajikistan

Tajikistan

Murghab, Tajikistan

Ak-Baytal cross within the Pamir Mountains, four.655 m, Tajikistan

Pamir Freeway, Tajikistan

Crossing the border from Tajikistan to Kyrgyzstan

Coming into Kyrgystan on a good looking summer season storm

Kyrgyzstan

Probably the most lovely rainbow we’ve ever seen, in Kyrgyzstan

Tune Kul lake, three.000 meters altitude, Kyrgyzstan

Tune Kul lake, Kyrgyzstan

Sharyn Canyon, Kazakhstan

Vladimir and an outdated truck

We spent our first evening in Mongolia with an area household

Mongolia

Vladimir

We wakened someday with an area Mongolian household doing their morning routine close to our tent

Roads of Mongolia

Mongolia

There’s nothig just like the Mongolian sky at evening

Mongolia

Vladimir, leaping the sand dunes of Elsen Tasarkhai, Mongolia

The limitless Siberian roads, in Russia

“It wasn’t me, I swear!”

Misplaced within the Siberian taiga

Caught in a ditch

Visiting the Ural bike manufacturing unit in Irbit, Russia and doing an entire service to our bike

And the final image, earlier than getting dwelling, in Romania



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Here's A Calculator That Tells You How Long It Takes You To Watch An Entire TV Series, And, TBH, I'm Judging Myself


Wow, I do want to depart my sofa.

TBH, it’s best to by no means decide your self for watching an excessive amount of TV as a result of TV loves you simply as a lot as you adore it.

TBH, you should never judge yourself for watching too much TV because TV loves you just as much as you love it.

Twentieth Century Fox

BUT, there is a new AT&T Internet Data Calculator that tells you precisely how a lot time it might take you to look at a whole present…and, nicely, now it is fairly onerous to not decide your self while you’re trying on the chilly, onerous information.

The calculator pulls from an inventory of 50 reveals and episodes from up till mid-2017.

AT&T

Wanna re-watch all of Regulation & Order: SVU on Netflix? That may take you 15.6 days…should you took zero lavatory breaks.

Wanna re-watch all of Law & Order: SVU on Netflix? That would take you 15.6 days...if you took zero bathroom breaks.

NBC

What about Mad Males? That is simply 9.1 eight-hour workdays of pretending to work, or three.zero straight days of doing nothing however looking at a bunch of fits.

What about Mad Men? That's just 9.1 eight-hour workdays of pretending to work, or 3.0 straight days of doing nothing but staring at a bunch of suits.

AMC / By way of mashable.com

How about one thing a bit of extra light-hearted, like That ’70s Present? All it’s a must to do is put aside two hours an evening for 36.7 nights and you would get by means of that complete unhealthy boy.

How about something a little more light-hearted, like That '70s Show? All you have to do is set aside two hours a night for 36.7 nights and you could get through that entire bad boy.

(That's three.1 straight days with no breaks.)

FOX

Wanna cry for 204 hours or 25.5 eight-hour workdays? Nicely then watch a few of that candy, candy Gray’s Anatomy.

Wanna cry for 204 hours or 25.5 eight-hour workdays? Well then watch some of that sweet, sweet Grey's Anatomy.

ABC

And eventually, that is onerous to imagine, however it might solely take you 229 hours (or 9.5 straight days) to get by means of 618 episodes of The Simpsons.

And finally, this is hard to believe, but it would only take you 229 hours (or 9.5 straight days) to get through 618 episodes of The Simpsons.

FOX

So go forth and spend your entire time watching TV! You deserve it!

So go forth and spend all of your time watching TV! You deserve it!

IFC



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I Went to a Honeymoon Resort With My Best Friend – Here's Why It Rocked!



Staying in an overwater bungalow has lengthy been excessive on my journey bucket listing. I imply, what appears extra magical than escaping to an opulent distant villa above glowing turquoise water off some tropical island? And now that you don’t have to fly halfway around the world for this expertise (like Fiji or Bora Bora), making my overwater fantasies come true was simpler than ever.

After listening to that Sandals South Coast in Jamaica was opening overwater bungalows in December, I did not suppose twice earlier than reserving a getaway for 2 on the primary out there weekend. Being a lover of Jamaican tradition (my husband and I even selected Bob Marley’s “Is This Love” as our first-dance tune for our wedding), I used to be past excited to get my bungalow on at this oh-so romantic all-inclusive destination.

Now, we have all seen these commercials (you realize, those the place sun-kissed, supermodel-good-looking stroll hand in hand on the seashore, canoodle in hammocks at sundown, and tempt you with dreamy paradise eventualities within the hopes that you’re going to ebook a getaway to the Caribbean). Effectively, this was a type of locations. The overwater bungalows have been formed in a coronary heart, no much less!

So whereas the plain transfer could be to convey my new husband on this honeymoon-esque retreat, I went the alternative route: I made a decision to convey my girlfriend as an alternative. And I’m so glad I did.

You all the time have a buddy to do issues with.

Early-morning yoga? Catching rays whereas studying gossip mags? Postsnorkeling cocktails? There are all the time loads of actions and issues to do at a resort like Sandals South Coast, and it is superior to have an in depth buddy to share all of it with (bonus factors if she’s as easy-going as you’re).

Who would not need to be handled like royalty with their BFF?

With two private butlers for every bungalow (and a particular cellphone to attach with them 24/7), together with limitless quantities of Champagne, wine, chocolate, and no matter else we have been craving, we have been severely feelin’ the princess remedy. We’re speaking Kate Middleton and Meghan Markle standing. And we soaked up each superb minute (insert royal wave).

We had a blast capturing the second.

Our ladies’ journey – particularly at a vacation spot with numerous lovely backdrops – set the stage to create recollections that’ll final a lifetime. And your girlfriend may have the persistence to take a billion photographs of you till you nail that Instagram shot (or your subsequent Hinge profile pic).

Days of uninterrupted high quality time collectively.

It is simple to get caught up within the hustle and bustle of on a regular basis life (we each work in Manhattan and have superdemanding schedules), so discovering actual QT to spend collectively is difficult to come back by. Being secluded in our personal personal bungalow was the proper place to close it down and join in a significant approach. The expertise took our closeness to a different stage.

We have been capable of be foolish, nonstop.

Letting unfastened within the bungalow introduced me again to my faculty roommate days. When you’re something like me, preparing for an evening out is far more enjoyable with girlfriends. We placed on an upbeat playlist, drank a variety of wine, shared make-up, took in fiery sunsets from our terrace, and danced round like goofballs. Prepping for our nights out was simply as enjoyable as being out.

Bonus: it was QUIET.

I really like my man to items, however I typically joke that I married the loudest mammal in North America. The loud night breathing state of affairs is uncontrolled. That, coupled with me being a lightweight sleeper, is usually a recipe for catastrophe. On the alternative finish of that spectrum, my girlfriend is so darn angelic at night time, I practically needed to test for a pulse. Ahhh . . . it felt unbelievable to truly get good sleep on trip.

I am certain some individuals on the resort thought we have been certainly a pair, however that did not matter to us. We totally loved our ‘ therapeutic massage on the spa (you may typically rating a greater worth than two solo massages), full with Champers and chocolate-dipped fruit on the finish. Then, there was the night time when our butler left a rose-petal path main out to the patio, the place he had drawn us a heat bubble tub (with much more petals and heart-shaped towels laid on the mattress). The outside tub confronted a setting solar over the glistening ocean – it was a scene straight outta these commercials. Pure #InstaGold.

By the tip of our lengthy weekend in paradise, we even made some pals. We could not stroll wherever on the property with out somebody calling out, “Megan! Jenny!” and waiving us over. We have been enjoyable ladies having a wonderful time with just about no cares on this planet. I imply, who would not need to hang around with us?

Ethical of the story: there’s an entire massive, lovely world on the market ready so that you can uncover it, and your Fb standing would not must be “In a Relationship” to take action (even at a romantic ‘ resort). Journey might be enlightening, soul-soothing, and downright superior. And there is nothing like experiencing it along with your BFF by your facet.



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38 Photos That Prove Our Parents Want To Embarrass Us


So. Many. Patterns.

This Pixar fan:

This Pixar fan:

“An outsized A Bug's Life sweatshirt, white chunky socks, shorts, and velcro sneakers. #fashionista” —evanl422fda917

buzzfeed.com

This dancing queen:

This dancing queen:

“In some way, my mother and father thought it could be okay for me to have cornrows as a pasty white lady.” —melw4891e45b2

buzzfeed.com

This Pocahontas fan:

This Pocahontas fan:

“Born in '87, child! Have a look at them jewel tones on jewel tones, cassette participant and headband. Stylin'.” —kendralucille

buzzfeed.com

This trendsetter:

This trendsetter:

“Right here's what occurred after I dressed myself.” —amandakayh2

buzzfeed.com

This Blossom cosplayer:

This Blossom cosplayer:

“Is it actually the '90s in the event you don’t have striped parachute pants and an absurdly massive flower hat?” —hollyh4f4af2be0

buzzfeed.com

These cool AF sisters:

These cool AF sisters:

“The unique sweet floss hipsters.” —laurena4db07154c

buzzfeed.com

This ski star:

This ski star:

“Only a completely regular outfit for shredding some slopes.” —hannahc4b1b30ab5

buzzfeed.com

This candy, summer time baby:

This sweet, summer child:

“My mother used to get the templates from Jo-Ann Materials. She made this ensemble the summer time of ‘93.” —rickandrewb

buzzfeed.com

This toon-in-training:

This toon-in-training:

“I believe I had higher type then than now.” —munchkin233

buzzfeed.com

This household of sports activities followers:

This family of sports fans:

“I’m sporting the 'superior' Hawaiian shirt.” —emilyjaneb48f11f3dd

buzzfeed.com

This trendy celebration lady:

This stylish party girl:

“I believed I used to be STYLIN' with this outfit in 1986.” —andreap4b36020da

buzzfeed.com

This risk-taker:

This risk-taker:

“Why was I sporting denim on the seaside?” —alliek488dd7aef

buzzfeed.com

This sharp bicycle owner:

This sharp cyclist:

corywje

buzzfeed.com

This All-American:

This All-American:

“WHY DID THEY MAKE ME DO THIS?” —maymem

buzzfeed.com

This back-to-school prince:

This back-to-school prince:

“I used to be fairly rockin’ in 1995.” —johns4511bd3cc

buzzfeed.com

This CEO-in-training:

This CEO-in-training:

“My superior go well with.” —bethanye46d84f26a

buzzfeed.com

This dainty little queen:

This dainty little queen:

“Gotta love the '90s and floral patterns.” —elysea44b6ac13b

buzzfeed.com

This Hey Kitty fan:

This Hello Kitty fan:

“I hope that lengthy khaki cargo skirt is burning in hell the place it belongs.” —tawncat

buzzfeed.com

This adventurer:

This adventurer:

“Sadly, this isn't even the worst image.” —a4b0310887

buzzfeed.com

This vogue icon:

This fashion icon:

“I'm undecided the place this was. I'm undecided when this was. All I do know is I used to be fly as hell.” —laurena4ddc55190

buzzfeed.com

This out of doors maven:

This outdoor maven:

“Not less than it's color coordinated?” —katelinr2

buzzfeed.com

This catalog mannequin:

This catalog model:

“Circa 1998, modeling my new Restricted Too purse.” —natalies4eddc3057

buzzfeed.com

This badass:

This badass:

“I wore this rockstar outfit practically on daily basis.” —quirkythequirk

buzzfeed.com

This Taking Again Sunday fan:

This Taking Back Sunday fan:

“I went by way of the scene part.” —c494698603

buzzfeed.com

This movie-loving pirate:

This movie-loving pirate:

“I’ve zero rationalization for this. No, I didn’t put on the attention patch for medical causes.” —g1nger0hsnap

buzzfeed.com

This wild girl:

This wild woman:

“Fruit upon fruit upon fruit. The snake was afraid of my ensemble.” —jeanninewinstonp

buzzfeed.com

These floral champions:

These floral champions:

“What mother and father within the '90s may resist dressing their youngsters in frilly floral clothes?” —kaylas40ae27c98

buzzfeed.com

This ’90s icon:

This '90s icon:

“This was the best outfit I owned.” —j46a1e20d5

buzzfeed.com

These hair connoisseurs:

These hair connoisseurs:

courtneyh466e3012c

buzzfeed.com

This flowery bundle:

This flowery bundle:

“Early '90s winter gear!” —phantomflorence

buzzfeed.com

These hip kidz:

These hip kidz:

“Rugrat? Extra like Thugrat.” —jennal43f1628ac

buzzfeed.com

This different Pocahontas fan:

This other Pocahontas fan:

“Fairly positive my mom let me dress at nighttime. In the meantime, my sister was the epitome of late '90s cool.” —t4c5a636e0

buzzfeed.com

This lover of bears and grandmas:

This lover of bears and grandmas:

“My grandma made me this polar bear sweater, which made me really feel like the best child ever.” —doglover23

buzzfeed.com

These trendy siblings:

These stylish siblings:

“Early '90s excessive vogue.” —jessicacarrollo

buzzfeed.com

These different trendy siblings:

These other stylish siblings:

“I’m undecided what’s worse: how a lot my sister’s outfit matches or how a lot mine doesn’t.” —maeganl4f6133b58

buzzfeed.com

This jazz star:

This jazz star:

“What was my dance trainer pondering?” —katien1

buzzfeed.com

These daring sisters:

These bold sisters:

“My sister and I believed these outfits have been cute. So cute that we wanted skilled pictures taken with them.” —lizbeth415

buzzfeed.com

And this Batman fan:

And this Batman fan:

“That is what Florida children wore indoors.” – Jamie Jirak

Carol Whitehurst



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People Are Sharing The Best Hiding Places To Hide Your Valuables From Thieves


Secret Drawer In Window Sill

Secret Drawer In Window Sill

source

Doortop Stash

Doortop Stash

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Roll Up Your Valuables In A Diaper To Preserve Them Secure At The Seashore

Roll Up Your Valuables In A Diaper To Keep Them Safe At The Beach

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Hidden Chair Compartment

Hidden Chair Compartment

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Potted Plant Secret Compartment

Potted Plant Secret Compartment

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Battery Secret Compartment

Battery Secret Compartment

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Secret Place Inside Of A Curtain

Secret Place  Inside Of A Curtain

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Cover Home Key Exterior With Tablet Bottle

Hide House Key Outside With Pill Bottle

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Laptop Secret Compartment

Computer Secret Compartment

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Hornets Nest Hiding Spot

Hornets Nest Hiding Spot

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Mayonnaise Jar Spray-Painted With Cream-Coloured Paint For Plastic

Mayonnaise Jar Spray-Painted With Cream-Colored Paint For Plastic

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Purposeful Tile

Functional Tile

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Books As Hidden Storage

Books As Hidden Storage

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Telephone Jack Secret Compartment

Phone Jack Secret Compartment

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In A Trash Can

In A Trash Can

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Hiding Place In A Log

Hiding Place In A Log

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Secret Jar Inside Of A Toy

Secret Jar Inside Of A Toy

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Basement Steps Secret Storage

Basement Steps Secret Storage

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Behind The Murphy Door

Behind The Murphy Door

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Cover Cash In A Deck Of Playing cards

Hide Money In A Deck Of Cards

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Secret Crawlspace Entry Door

Secret Crawlspace Access Door

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Secret Secure From Outdated CD’s

Secret Safe From Old CD's

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Magnetic Web page Photograph Album Hiding Place

Magnetic Page Photo Album Hiding Place

source

Meat Hideout

Meat Hideout

source

Poop Key Hider

Poop Key Hider

source



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